In this week's episode of The Marketing Corner, host Shawn Campbell teams up with co-host Danny McPadden to bring you a value-packed discussion featuring our special guest, Ty Reed.
Danny is a seasoned entrepreneur and video marketing expert, here to share his insights on how businesses of all sizes can leverage the power of video to boost their brand and grow their bottom line.
We start by diving into the fundamentals of video marketing, exploring why video is an essential tool in today’s digital landscape. Ty explains how video content not only increases engagement but also helps businesses connect emotionally with their audience. From creating compelling stories to understanding the technical aspects of lighting and sound, this episode provides a step-by-step guide to getting started with video marketing—even on a budget.
But it doesn’t stop there. Shawn and the team unpack the importance of crafting videos that serve a clear purpose. Whether it’s a promotional campaign, educational content, or a behind-the-scenes look at your business, we discuss how to align your video strategy with your goals. We also touch on the latest trends, including short-form video formats for platforms like TikTok and Instagram Reels, and how to use analytics to measure your video’s success.
For entrepreneurs, this episode offers actionable advice on how video marketing can fuel your business growth. Ty shares his personal journey as an entrepreneur, discussing the challenges he faced and the lessons he learned along the way. We talk about the importance of resilience, creativity, and adaptability when starting or scaling a business. Shawn and Danny also weigh in with their experiences, offering their own entrepreneurial tips and anecdotes to inspire listeners.
As always, we encourage our audience to tune in live to The Marketing Corner every Saturday morning at 11:00 on 1030 AM The Voice. This is your chance to get real-time advice and answers to your pressing marketing and business questions. Call us during the show at (520) 790-2040 and join the conversation!
Whether you’re a small business owner, a solopreneur, or someone just starting to dip their toes into the world of marketing, this episode is packed with practical tips, strategies, and inspiring stories to help you take your efforts to the next level. Don’t miss out—hit play now, and make sure to subscribe to The Marketing Corner on Spotify and YouTube to catch all our episodes on demand. We’re here to help you grow your business, one idea at a time!
Are you interested in a complimentary marketing consultation with Shawn? View this link to book your time today: https://calendly.com/shawn-campbell-cmo/discovery-meeting
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